Welcome to 304Lures.com. We are a small family owned business located in wild, wonderful West Virginia.
Here at 304 Lures, we are very passionate about fishing. Each soft plastic bait is well thought out and tested in the local rivers and lakes, many times before being produced in larger quantities.
We know that our customers are as passionate about fishing as we are, and we want you to have the best fishing experience possible. Whether you are new to fishing or a seasoned Old Timer, thank you for trusting 304 Lures for your soft plastics.
Thank you for visiting and good luck on the water.